Authentic Lapland are the pioneers of authentic, exclusive and high-quality travel experiences in Finnish Lapland.

Established in 2009, with offices in Rovaniemi and Levi, Authentic Lapland are market leaders in creating unique holidays that showcase this incredibly special part of the world, and which offer truly authentic, engaging ways to experience the Lappish culture, landscape, wildlife, and the many extraordinary activities that only Lapland has to offer.

At Authentic Lapland we do everything with passion. Our enthusiasm, attention to detail, warmth, personal approach and desire to share this incredible destination are what sets us apart from others, and which makes us the market-leaders.

Our aim is to create authentic experiences, personalised service, bespoke itineraries and, ultimately, truly memorable and magical holidays, but at scale.

We believe that the ultimate in authenticity is a holiday where visitors and locals connect, helping us to offer a wide range of unforgettable experiences.
We also offer a superb range of accommodation options in stunning scenic locations throughout Lapland.

Whether we are creating itineraries for groups, friends, family or for special interest tours, we showcase not only the highlights, but also the hidden gems of Lapland, the history of its people and their unique hospitality.

Let us create your experience – introduce you to the country and its people and reveal the magic of this exceptional destination and all it has to offer.


Sustainable Travel

We are active in participating in the development of Lapland’s tourism industry and are always seeking ways to improve the impact we have on our surroundings, but sustainability, quality, ethics, and safety are our guiding light.


Local business

Authentic Lapland is a Finnish travel specialist, and by choosing Authentic Lapland you are supporting local business, accessing true expertise, personal connections and knowledge – and also making a positive contribution to rural communities in Finland.


Green Tourism

Respect, treasure, enjoy, love. Our every step is focused to not harm the environment and nature. Living sustainably and in harmony with the environment is deep-rooted at our company and is an essential element of responsible travel.


Our Mission

To set the standard of excellence for integrity of expertise, quality of service, and attention to detail for those who invest in the experience of travel. We aim to passionately inspire, educate, and fulfill dreams- one client, one destination, one team member, one event, one travel experience at a time.

“Throughout the product development, we have chosen the services and suppliers based on their authenticity and sustainability, to cherish the values of our company and customers. Our customers wish to learn about the authentic local way of life during their journey with us, and share that information upon their return home.

Experiencing new cultures and meeting local people leaves a traveller with a more meaningful post-holiday memory”

Janne Honkanen CEO/Founder Luxury Action OY